• Shoe Central Logo This simple identity for Glynde retailer Shoe Central was created for new building signage prior to a TV commercial shoot.

  • Shoe Central TVC 30% off 15 second TVC for Shoe Central.

  • Shoe Central TVC Back to School 15 second commercial for Shoe Central

  • Shoe Central Stationery A letterhead created for Shoe Central's stationery applications. Business cards were printed with silver foil for maximum impact.


branding / video / graphic design

Shoe Central wanted to start advertising on TV but first needed to freshen up their brand and store front. We developed a simple, iconic new look for them along with a clean, professional shop facade that could be cost-effectively achieved by our favourite sign installers. The effect is a sharp, modern exterior that looks great in their TV commercials.